OXYGEN TANK PILLARS - NETFLIX
BILLBOARDS SPEAK LOUDER
THAN WORDS
Black Knight, a South Korean series about a dystopian world with no breathable air is about to be released to the Philippines. To creatively tell the series' premise, we mounted the main character breathing through an oxygen tank in EDSA, Manila, the country's most polluted road.
Below is an accompanying film using local insights that playfully plays around the line:
"A World Without Air"
Above is a film with local nuance and a collaboration with a popular local celebrity.
Agency: GIGIL Philippines
Chief Creative Officer: Herbert Hernandez
Chief Creative Officer: Badong Abesamis
Senior Art Director: JC Aujero
Senior Art Director: Heninah Salud
Art Director: Jeremy Palac
Senior Copywriter: Tria Casas
Senior Copywriter: Zion Dela Pena
Creative Director: Leslie Cua
Account Director: Micco Balana
Account Director: Abi Reyes
Director: Marius Talampas
Managing Partner: Jake Yrastorza
Strategy Director: Nanais Hernandez
Chief Creative Officer: Herbert Hernandez
Chief Creative Officer: Badong Abesamis
Senior Art Director: JC Aujero
Senior Art Director: Heninah Salud
Art Director: Jeremy Palac
Senior Copywriter: Tria Casas
Senior Copywriter: Zion Dela Pena
Creative Director: Leslie Cua
Account Director: Micco Balana
Account Director: Abi Reyes
Director: Marius Talampas
Managing Partner: Jake Yrastorza
Strategy Director: Nanais Hernandez